事件记录
法里斯Timimi: 我不支持Facebook. 我不是在支持Facebook. But I'm saying it's foolhardy for providers not to recognize our capacity, 把有价值的内容放在可扩展的地方, 可共享的, archivable in the path of the patient where they spend their time.
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主持人: 大发娱乐请到了法里斯·蒂米米. He's the Medical Director for the Male Clinic Center for Social Media and Social Media in Medicine. Why should somebody be interested in being friends with their doctor on Facebook or following them on Twitter?
法里斯Timimi: It's more than the intimacy of a patient and a provider engaging in a social platform. 这确实是一对一对一对多的力量. And its intent is not to replace the intimacy of a patient sitting with a provider in a clinic. It's to extend that conversation beyond the confines of geography and time. If we put content of value in the path of our patients where they spend the majority of their time, 无论他们把时间花在哪里，大发娱乐都可以吸引他们.
主持人: What type of information would you think a patient could find out from their physician on social media?
法里斯Timimi: One of the more powerful examples for me, personally, is picking a bike helmet. 我有一个六岁和一个七岁的孩子. We see our pediatrician Chris [inaudible 00:01:15], and Chris talked to us about a bike helmet. It's a five minute conversation where Chris talks about why over the ears, 紧贴额头, 下巴带下一指的宽度. If I film Chris showing that conversation, I've now made Chris more efficient. 而不是克里斯说, 以下是如何挑选自行车头盔,他可以说, “在YouTube上看我的视频.“此外, if you are a parent who cannot have the means to or capacity to see a pediatrician, 我把有价值的东西放在你的道路上. And if by doing so I can prevent one bike helmet preventable injury that could be catastrophic, it's worth the three minutes of video time to edit that film down.
主持人: 帮帮我. 我是个病人. What's the way I can get the most out of social media and my healthcare provider?
法里斯Timimi: 尤其是那些因地理原因而孤立的人, who suffer from rare diseases and have no community in their immediate capacity, 社交媒体大发娱乐提供了一个参与的平台. If you're unfortunate enough to suffer from a rare disease, you could find peers you can engage with. You can also have the power to be your own expert in your own disease. And that's what's changed about out platform for engagement. 在过去, 记住, 推特已经7岁了, 互联网有25年的历史了, 在过去, 房间里唯一的专家就是大发娱乐提供者. I think more and more of us are recognizing that our patients have the capacity to be the lived experts of their disease, 而社交媒体现在可以让这成为现实. So it is showing that if you suffer from a chronic disease and have no access to the Internet, 你做得不好. If you have financial issues and don't have access to the Internet, 当你退休的时候，你的表现会更差. So engagement and conversation has real power for the crowd.
主持人: 当涉及到实际与患者接触时, you speak of the bike helmet video where somebody does a video once and it's viewed many times.
法里斯Timimi: 正确的.
主持人: Do you think physicians should also be interacting with patients one-on-one on social media platforms, 或者他们应该更多地考虑, 我怎样才能同时大发娱乐很多人呢?
法里斯Timimi: I would encourage providers not to practice medicine online. The thing I tell people is, "Don't practice on the Internet no matter how good your intent.“这不是大发娱乐的目的. 这是一对多订婚. So a high salt diet causes heart failure and high blood pressure. 病人需要知道这一点. Here's the simple changes that you can make in your diet to make a more responsible diet and manage your weight more effectively. 肥胖是毁灭性的. 大发娱乐有一些关于如何解决这个问题的指导方针. 大发娱乐可以访问有价值的内容. We are struggling as providers because our time for patient engagement is becoming more and more narrow. 大发娱乐可以用这个工具来大发娱乐你, 不是为了代替你和病人坐下来, but to spread the information and content you have to a much wider audience. 一对一有真正的价值. 一对多并不能取代它. 它是用来增强它的.
主持人: 问题. Since you're really not to practice medicine via social media, what type of interaction could you expect from your doctor on these types of social media?
法里斯Timimi: 在一般情况下, the utility of social platforms from a patient-provider interaction could serve one of two purposes. 从大发娱乐提供者的角度来看, if there's repetitive content the provider shares over and over again, 把它放到网上，告诉病人, “这是我的自行车头盔的视频，你可以观看,“使供应商更有效率.
The second metric we focus on for the patient-provider interaction is conversation elevation. So if you have a complex or nuanced issue you need to address with a patient, 把这些材料放到YouTube视频里, that patient can share with their family who may not be able to be there, with their grandson who's going to go to the grocery store for that mother who has heart failure, 延长谈话时间. 当你和病人坐下来的时候, 而不是从头说起, 从第五点开始. You have a different, more meaningful level of engagement. So if you think about looking for opportunities in practice, 他们用时间和空间把人分开, 你需要处理一个项目或原型. And that's a great opportunity for social media to be a tool of real value.
播音员: 大发娱乐是你的每日科学，对话，医学. This is 范围, the University of Utah Health Sciences Radio.